The Year 2018 was a year full of news in the Herschel World, following the trends, introducing new technologies and technology in its collections, the brand continued to awaken not only the attention of its fans as well as the curiosity of new consumers!
If the year 2018 promised to be a year in which floral prints and pastel colors were to return to prominence, Herschel confirmed this trend by presenting his collection of Spring / Summer 18 inspired by the always enchanting Hawaii where there were prints like Aloha! (Obviously), Silver Birch Palm or even the Black Pineaple, all inspired by floral patterns!
Continuing to build the category of Apparel Herschel presented the line 60/40 made in 60% Cotton and 40% Polyester all these classic jackets (Especially the Varsity bombers or the classic Mac) also have a Water Repelant film.
However the great news was kept for the collection of Fall Winter that began to arrive in stores and be available to consumers from August, this season Herschel did not leave anyone indifferent, being the great trend of the year the bags of waist to Herschel (A Fourteen) with an extremely comfortable size and a lower price point with numerous colors and prints, which turned out to be a success!
Never forgetting the girls or the DNA of the brand was also launched a backpack totally thinking of them, in three sizes and colors very amusing (where the Arrowood and the Ash Rose stood out) Nova fell like a bomb next to this public and made to throb the feminine hearts for that World outside !!
On the other hand and continuing to show that Herschel is not only a brand of backpacks or wallets, but also lifestyle, and, it embraces every moment of the life of those who really enjoy discovering and having new experiences whether to explore the city in who lives, go to music festivals or art exhibitions, or travel to know other cultures and customs (Something that happens more and more and is already a trend itself), it was then in the category of Travel that were presented many novelties such as the collection of travel accessories, totally dedicated to those who are traveling, ranging from eye masks to scales to weighing suitcases, as well as belts for trolleys as well as various types of neck cushions.
One cannot help but think that Herschel has not seen it before, because the biggest innovation of this pillar of the brand was the launch of Trade Power, a portable Power Bank trolley available in two sizes - The Carry- On, Cabin - and - Small - as well as two unique colors.
For tech fans, a collaboration with Tile, the device that allows you to locate through a cellphone application or a sound signal several forgotten or lost objects such as Home Keys, Wallet, Coin Port or inversely the phone itself!
Depending on the chosen Herschel item! For this reason, we can only hope that 2019 will be an even more complete year in terms of news and trends.